When one asks to help a department that's not their own after hours, they've found their 'thing'. Since shadowing the strategy department at the ad agency FCB at my first post-college job, I've owned my own insights consultancy, led brand strategy and research at the social impact agency, RALLY, custom market research and cultural insights at MediaCom (US), a media agency and creative strategy and qualitative research at the Partnership for a Drug-Free America. I most recently managed research-on-research at Insights Association, an insights and data analytics professional association that promotes and supports the research community with best practices, legislative advocacy, education and certification.

I partner with companies to strategically solve complex challenges in bold ways by building team cultures of curiosity, challenging conventions, creative research methods and ideation. I throw in a hefty dose of laughter and joy too.

Stemming from my professional experience as a Black woman in a majority white insights field, I work to help diversify the industry, elevate the historical stories of persons of color and lay the groundwork for more inclusive research practices as founder and former Chair of the QRCA’s Inclusive Culture Committee, founder and former chair of QRCA’s Young Professionals Committee and as a founding member of the Insight Association’s IDEA (Inclusion, Diversity, Equity and Access) Council.

I speak about diversity, equity and inclusivity in the insights industry and in research practices.